The Joya footwear brand is  based on the principal that the human body is not designed to walk on hard, flat surfaces and in addition to that, most shoes do not allow a natural and active range of movement of your feet.

Joya is different, in that it makes hard ground feel soft and elastic. The sole unit supports and promotes the natural sequence of movement and promotes active walking, whilst offering excellent shock absorbing and strain reliveing properties.

Joya is the only footwear brand, certified and recommended by AGR (Campaign for Healthier Backs) as being particularly back friendly across all products.

Joya Sole Specifications - Ladies

Active walking and standing.

Designed to mimic active walking and standing in deep sand. 

        

The Joya Motion line promotes an increased lateral-medial balance due to the sole height and shape

The curved rocker bottom facilitates the roll off which may be beneficial for people with arthrosis or hallux rigidus.

Stress-free walking and standing.

Developed to mimic walking in firmer sand along the waterline.

The Joya Emotion line generates a more stable way of walking due to the flatter sole whilst providing passive cushioning and reset forces.

Stress-free walking and standing.

Developed to mimic walking in firmer sand along the waterline.

The Joya Emotion line generates a more stable way of walking due to the flatter sole whilst providing passive cushioning and reset forces.

Stress-free walking and standing.

Developed to mimic walking in firmer sand along the waterline.

The Joya Emotion line generates a more stable way of walking due to the flatter sole whilst providing passive cushioning and reset forces.

CURVE

WAVE

SENSO

AIR

CURVE

A development of the rocker sole with a rounded metatarsal role. Ideal for vigorous exercise and developing good posture and joint pain relief.

Insole:             

Stability:           

Footbed:          

Cushioning:     

Arch:                

Toe Spring:     

Shoe Width:    

Ortholite Imperial+  Rocker Motion  Supportive

Rolling

12mm

28-30mm

Medium/Wide

WAVE

Designed for a neutral walk without over pronation or supination. Insoles replaceable for own sensorimotor orthopedic insoles.

Insole:             

Stability:           

Footbed:          

Cushioning:     

Arch:                

Toe Spring:     

Shoe Width:    

Orthoflex            

Motion Control

Supportive         

Balanced       

12mm     

26-28mm

Medium/Wide               

SENSO

Particularly soft in heel & forefoot.

Ideal for those with sensitive back, joints &/or feet.

Insole:             

Stability:           

Footbed:          

Cushioning:     

Arch:                

Toe Spring:     

Shoe Width:    

Ortholite          

Moderate

Supportive         

Balanced       

13mm     

26-28mm

Medium/Wide               

AIR

Particularly wide in heel and forefoot combined with softness and stability.

Insole:             

Stability:           

Footbed:          

Cushioning:     

Arch:                

Toe Spring:     

Shoe Width:    

Ortholite          

Moderate

Neutral         

Balanced       

11mm     

28-30mm

Medium/Wide               

I have metatarsalgia, can Joya help me?

Joya can help with metatarsalgia, as the soft sole lightens the load in the forefoot. Some Joya soles feature an additional, ultra-soft forefoot cushion to reduce the load in the case of pain of this kind.

Can Joya shoes help me with Achilles tendon problems and what should I look out for?

In the case of tendon overuse injuries, a common occurrence when the Achilles tendon is overtaxed, relief mainly comes from stretching, putting weight on the tendon in a physiologically appropriate manner (pressing down hard on the outer heel without bending inwards) and keeping the blood flowing through the area. With their soft sole, Joya shoes perfectly cushion impacts on your joints and feet; they are recommended by doctors and physiotherapists to patients recovering from pain in the Achilles tendon. Your feet may well need a certain amount of time to get used to the shoes.

 

I am about to get an artificial knee / hip: can I wear Joya shoes?

Walking on a soft surface in Joya shoes forces your body to make tiny balancing movements, which means more work for the joint-stabilising muscles in your hips. The soft Joya sole also cushions the impact on the hard, flat ground. All these factors can be of advantage, especially at the preoperative stage.

 

I have an artificial knee / hip. How long after the operation can I start wearing Joya shoes?

We recommend waiting 6–8 weeks after the operation before wearing Joya shoes, though they can be worn in the post-operative phase under the supervision of your doctor or therapist.

 

I have legs of different lengths and have to wear insoles so can I wear heel lifts in Joya shoes?

Heel lifts can be worn with Joya shoes when there is an actual difference in length of more than one centimetre (due to a congenital abnormality or a fracture of the thighbone or shinbone). If the difference is less than one centimetre it is not normally necessary to wear heel lifts. 

Is Joya suitable for back problems?

At foot strike, your foot sinks into the soft Joya sole, causing the pelvis to be lowered on that side. This movement in turn means that the back muscles need to work more, which can have a positive effect on back problems. The soft Joya sole also cushions the impact on the hard, flat ground, which can also be beneficial in the case of back problems.

 

I have / had a slipped disc; should I wear Joya shoes?

In the case of acute slipped discs or shortly after an operation on your intervertebral discs, we only recommend Joya under the supervision of a doctor, as the additional movement in the pelvis can be counter-productive in such cases.

Once the problem has been dealt with, Joya shoes can be worn both during the post-operational stage and as a means of prevention

Are Joya shoes suitable for patients with Diabetes?

Joya shoes can be worn by patients with either insulin-dependent (Type 1) or non-insulindependent (Type 2) diabetes.

Can children wear Joya shoes?

The Joya size range is made to suit its intended target group (EU sizes 35–49 / UK sizes 2–14).

Any age group can benefit from Joya technology.

Swiss Federal Institute of Technology Study

 

The aim of the study on Joya shoes carried out by the Swiss Federal Institute of Technology was to evaluate whether they had a positive mechanical influence on the human gait, and this was indeed proven in the study.

Joya shoes were basically developed as comfort shoes, and it was only thanks to endless positive feedback from customers and recommendations by doctors for patients with locomotor system problems that the “health shoe” image came about. Prof. Dr. med.

In a report on Bavarian radio on 27 January 2014, Hans Henning Wetz, director of the clinical testing centre for orthopaedic aids at Münster University chair of orthopaedic technology explained: “That's the way it is in medicine; it's the way in orthopaedics, and it's the way with orthopaedic aids. We face the same problem with many other devices we have: we know they work, but we don't know why.”

 

In summary it can be said that though the analytical approach used in clinical studies is a legitimate, serious method, orthodox medicine and physiotherapy are generally based on empirical science.

 

As a golden principle, the wellbeing of the patient / customer must come first. The effect that a soft, supple surface has in terms of sensorimotor exercise is currently a hotly discussed topic in orthodox medicine and physiotherapy, and it is precisely the approach that Joya has introduced to people's everyday lives in the form of a soft, supple sole. 

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